Written by: Diana Jaquith, WISE Executive Director To be successful in business, you must serve customers well by providing great services and products to your client.  Once the offerings or products are solidified, ask yourself the following questions… How do you take it to the next level? How do you serve more clients well? How…

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Written By: Andi Adams, WISE Marketing LeadWe live in a time where change is the norm, but consistency is expected. Content online only lives a short period of time and algorithms for social media, blogs, and websites are ever adjusting. It can be hard to keep up with all the specific details of an algorithm…

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Written By:Diana Jaquith, WISE Executive Director What is Digital Marketing, and how can it help your business? With the growth of the internet, the ways we reach our customers have completely changed. We don’t have to interact with them face to face, but can reach them through social media platforms, emails, and online referrals. What…

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Written by: Annie Hudson, WISE Project Management Lead Project management requires many skills, to be successful one should master the art of communication. Successful communication will make your clients happy and projects more efficient.   Many of the organizations I’ve worked for (or have been affiliated with) have emphasized the importance of effective communication. Sure,…

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Written by: Laura Early, WISE Deputy Director Intentional Hiring is not quick or easy, but we don’t think it should be. Hiring should be intentional, timely and personal. After all, you are adding someone to your team. The most important part of your business. A cohesive team is a game changer. 1. Every organization has…

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Written by: Kary Glawe, WISE Associate Project Manager & Virtual Assistant Fast moving inboxes torment business owners, people stress about being away from their desk because their inbox just keeps piling up. Think thousands of unread, unfiled emails that can go back for years…YEARS! I’ve sorted some inboxes that would make even the most easy-going…

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Written by: Diana Jaquith, WISE Executive Director For many entrepreneurs, business success is the end goal, however; first, determine what success looks like to you. After all, in business, success can be anything. What are you aiming for? At WISE, we determine business success in a few different ways. Define and Track Success “Decide what…

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