50+ Things You Can Outsource Today Written by: Jeanine Connolly Earlier this year, SEM Rush reported that 81% of business owners work nights and 89% work weekends.  As a small business owner, you may be thinking, how in the world can 11-19% of business owners NOT be working nights and weekends?  Well, we can’t breach…

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Learn This Simple Rule to Grow Your Business Written By: Jeanine Connolly As a small business owner, growing your business is a top priority. It’s always been that way, but the circumstances of the past year have challenged everyone – even savvy entrepreneurs.  The stakes are high and the unknown factors are daunting. We get…

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Group of women at a business meeting

Written by:  Diana Kovacevich, WISE Marketing Virtual Assistant  Graphics are essential for your website, blog, and social media. Well done graphics can convey your brand’s visual presence and add credibility to your brand. Learning some design basics will help ensure your graphics are as appealing and effective as possible.    Before creating your graphic designs,…

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Written by: Erin Robinett, WISE Graphic Design Specialist  Branding is created through the visual identity of a company. Through the thoughtful use of color, fonts, logos, and images working together, brands communicate their personality and style to their customers. Using these elements consistently in all visual mediums contributes to brand recognition.  Color   A key…

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Written by: Erin Robinett, WISE Graphic Design Specialist  Imagine: The time has come to make a new logo for your business. You selected the perfect brand colors and got your logo just right. But, when uploading your logo online, it looks neon.    Learn why design faux pas happen and how you can avoid them.…

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Written By Guest Blogger, Gena Disney Hopefully, by this decade, every business owner understands how a well-designed website impacts their business positively. What may remain unknown are the actual elements that go into creating a positive user experience and how that affects the bottom line. Let’s take a look at some of those elements and…

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