Written by: Kaitlyn Tarver, WISE Client Acquisition Lead A discovery call is a tool used in sales to establish a relationship with a potential client. It is the starting point in a client’s journey with you and an opportunity to learn more about their business, struggles, and goals. This in turn gives them the chance…

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Written by: Laura Early, WISE Deputy Director Starting a business can and should be very exciting. You have a fresh new idea, maybe you saw a problem and your company know the perfect fix. However, business ownership can quickly become taxing and/or overwhelming if you don’t take time to do a few key things. Those…

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